Advertise with us

Local advertising, shared

Get your business
in the mailbox.

The Berkshires Spotlight brings local, non-competing businesses together on one oversized postcard, with each mailing reaching approximately 5,000 households in our Berkshire County service area.

Advertise with us See our postcard
Ryan and Evan smiling and holding an example shared advertising postcard
MEET THE PEOPLE BEHIND THE SPOTLIGHTRyan & Evan Silverstein

A local idea with a shared cost

One large postcard.
Thousands of local doorsteps.

Instead of mailing a campaign on your own, share the postcard and postage with a select group of local businesses.

Simple by design

How it works

01

Reserve Your Space

Businessman working at a desk covered with books and papers
02Vintage postcard illustration of a fisherman catching a large fish in Dishman, Washington

Share One BIG Postcard

03

Reach Local Households

Historical bicycle postman delivering mail

Why shared direct mail

Big presence.
Shared investment.

A standalone direct-mail campaign can cost thousands of dollars. The Spotlight shares the cost of a 9 × 12 inch postcard mailed to approximately 5,000 local households, making a big mailbox presence more accessible. Choose a placement month by month for ongoing visibility, with no long-term commitment.

See ad sizes and pricing

Monthly advertising

Choose your space

Eight ad spots on each side of the shared postcard. The larger placement combines two neighboring spots.

4 × 3AD SPACE
One highlighted 3 inch wide by 4 inch tall ad spot in a layout of eight spots3″ wide× 4″ tall
$500 / month

Approximately 10¢ per household
based on 5,000 mailed households.

4 × 6AD SPACE
Two neighboring 3 inch wide by 4 inch tall ad spots combined into one 6 inch wide by 4 inch tall placement6″ wide× 4″ tall
$900 / month

Approximately 18¢ per household
based on 5,000 mailed households.

Per-household figures are approximate and based on the stated mailing quantity. Ad sizes are in inches.

Our service area

Rooted in the
Berkshires.

Our current coverage includes Pittsfield, Lenox, Lee, Stockbridge, West Stockbridge, Richmond, and Great Barrington.

CURRENT COVERAGE

PittsfieldLenoxLeeStockbridgeWest StockbridgeRichmondGreat Barrington

Take a look

Our First Postcard

See both sides of our October 2026 Lenox postcard, featuring local businesses in our large shared-mailer format.

Select either side to view full size

Let’s talk

Interested in
advertising?

Get in touch to ask about availability, ad sizes, or an upcoming mailing.

Call or text either of us. We’ll be glad to tell you more.